Popular posts

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  Stand out from the competition with gift wrapping

  In the competitive world of retail, it's essential to find ways to stand out from the competition and grab customers' attention. One of the most effective strategies to achieve this is to invest in designing a unique and eye-catching package. In this article, we'll explore the secrets of success behind using packaging to differentiate your store from the competition.

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  Christmas Tailored to Your Furry Friends

  Spending Christmas indoors with your pets can be a joyful and special experience, but it's important to take some precautions to ensure their safety and well-being during the festive season.

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  From the stage to the shop windows: the Nutcracker as an icon of Christmas decorations.

  From the stage to the shop windows: the Nutcracker as an icon of Christmas decorations.Just read this title to immediately visualize a soldier in uniform, his look proud and his mouth ready to crush imaginary nuts. The Nutcracker is not just a decorative object: it is a character. It brings with it a story, an imagery, a precise atmosphere. And it is precisely this narrative nature that makes it one of the most powerful allies for those who design Christmas windows, gift corners and shop...

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  How to Enhance Your Products in the After-Sales

  In the competitive world of commerce, the success of a product does not stop at its initial sale. An often overlooked but fundamentally important aspect is the packaging and its after-sales management.

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  Packaging with Care: The Secret to Building Customer Loyalty

  In the retail world, competition is fierce, and customers are always looking for unique and satisfying shopping experiences. One of the most effective ways to stand out and create a lasting connection with customers is through the care and attention dedicated to product packaging. That's why packaging with care is not just a negligible detail, but rather a precious secret to building customer loyalty in your store.

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  Technical guide to choosing an artificial Christmas tree

  This guide is designed for our customers who are looking for an artificial tree that is meant to last, with professional aesthetics and easy maintenance. We write in an operational way, without lists, so that each chapter can be read as an autonomous micro-manual.

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  Christmas Gift Wrapping: Creative Ideas

  Wrapping Christmas gifts is a fun activity that can add a personal touch to your gifts.

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  The Importance of Packaging in Physical E-commerce

  In the world of physical e-commerce, where the product travels from the storefront to the customer's home, the appearance of the packaging plays a crucial role. In addition to protecting the product during transport, packaging performs an important task of branding and creating a memorable experience for the customer. In this article, we will explore the importance of packaging in physical e-commerce and how it can positively influence brand perception and customer satisfaction.

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  Printing Methods Guide, Discover the Perfect Technology for Your Every Need. Part 2

  Part 2 of 3. It was not our intention to divide the article into three but we were forced by the vastness and depth of the article which, on a single page, simply did not fit. To continue reading at the end of each article you will find a link that takes you to the next part.

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  The DIY Wedding Favor, the Perfect One.

  It is necessary to start from afar, but not too much, and define the concept of perfection. It's easy to say! Perfection simply DOES NOT EXIST. Even in a painting that is famous because it is beautiful, going to peer into the meanders of the brushstrokes, you can often find imperfections but... they don't count! The painting is beautiful in itself and in its entirety, and therefore its imperfections do not devalue its intrinsic beauty, but rather compose it.

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  Ribbons Personalized. Print, lettering and brand experience

  Personalized ribbons are not simple decorative accessories, but real communication tools that speak for the brand. Through colours, materials, messages and printing techniques, they contribute to building a memorable shopping experience that is consistent with the corporate identity. This article explores in depth the strategic value of custom tape in packaging, offering inspiration, real cases and practical tips to choose the one that best suits your style. From screen printing to emotional...

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  Packaging as a strategic lever for retailers

  Packaging is much more than just packaging for your products. It is a key strategic lever for retailers who want to differentiate themselves from the competition, enhance their brand and improve the customer shopping experience. Learn how to maximize the value of your products through smart and innovative packaging solutions.

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  Mix & Match of textures: combining paper, fabrics and ribbons for holiday packaging

  In summer, everything is lightened, even the way of packaging: the materials become fresh, essential, but carefully chosen. The packaging follows this spirit, focusing on visual and tactile textures that enrich the gift experience. Paper, fabric and ribbon dialogue with each other, creating harmonious contrasts. It's not just about packaging, but about conveying emotions at first glance. When this happens, the packaging becomes an integral part of the gift.

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  Professional Food Packaging: Wrappers for Delicatessens, Pastry Shops, Ice Cream Parlors and Food Processors.

  Investing in professional food packaging means investing directly in your corporate image and in the experience of your customers. A good wrapping communicates attention, quality and attention to detail, making the added value of your products immediately perceived.

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  Eco-Friendly Christmas Tree: Sustainability and Style for the Holidays

  Eco-Friendly Christmas Tree: Sustainability and Style for the Holidays Every year, the Christmas tree becomes the central symbol of the holidays, representing joy, family and tradition. However, in an increasingly environmentally conscious world, the choice of the

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  Staircase Christmas decoration

  If you are lucky enough to live in a multi-storey house, you want to decorate an apartment building or the balustrade of a shop, what more than any element can be decorated in various ways is certainly the handrail of a staircase.

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  Christmas Decorations: Ideas and Tips for a Perfect Decoration

  Christmas decorations play a decisive role in determining the style of your entire environment. They represent the result of research, trends, culture, personal tastes and express emotions through the style you want to follow.

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  How to Optimize an Outdoor Space and the Choice of Furniture

  If you already own an outdoor space, consider yourself lucky, but luck must be used to the fullest. A small garden can become the perfect place to spend time both alone and in company. Here's how to make it welcoming and functional

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  Packaging with Sustainability: The Future of Environmental Impact

  In the current context, more and more consumers are aware of the importance of reducing the environmental impact of their consumption actions. This awareness also extends to product packaging, with a growing interest in sustainable and eco-friendly packaging. In this article, we will explore the importance of packaging sustainably and the crucial role that eco-friendly packaging plays in reducing environmental impact in the aftermarket.

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  From the Store to the Customer's Home: Why Packaging Matters

  When it comes to retail, customer experience is everything. And one of the most powerful elements is the product packaging.

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  Honeycomb paper. The complete guide to the sustainable alternative to bubble wrap.

  In everyday packaging, real innovation is not a "fashionable" material, but a solution that works every day on the counter, in the warehouse and in the hands of those who open the package. Honeycomb paper was created exactly with this goal: to transform a simple, mono-material and legible support into a protection system capable of wrapping, blocking and presenting the product in an orderly way.

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  Practical Guide to Customizing Wedding Favors: Tune in to the Theme of the Event and Personal Tastes

  Wedding favors represent one of the most significant details of any event, whether it is a wedding, birthday, graduation or any other celebration. They are a tangible way to thank guests for their presence and share with them an indelible memory of that special day. But in addition to being a simple gesture of courtesy, wedding favors can be customized to reflect the theme of the event and the individual tastes of the guests, thus creating a unique and memorable experience for everyone.

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  Printing Methods Guide, Discover the Perfect Technology for Your Every Need. Part 3

  Part 3 of 3. It was not our intention to divide the article into three but we were forced by the vastness and depth of the article which, on a single page, simply did not fit.

  Read more
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  Pino Luxury New EDG: the Professional Christmas Tree for Classy Homes and Shops.

  If the Christmas tree is much more than just a decoration for you, the Pino Luxury New EDG is exactly the type of product you should know well. You are not choosing "just any tree": you are deciding what will be the visual fulcrum of Christmas at home, in the store, in the hotel, in the showroom. And this completely changes the way you look at materials, lights, finishes, stability, ease of assembly and durability.

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  Colored Paper Shopper with Cord: The Enchantment of Packaging for Shops and Classy Events

  The elegance and practicality of coloured paper shopping bags with braided cord handles: resistant, sustainable and FSC certified. Available in various colors and sizes, with packs of 25 pieces, they offer maximum flexibility to customize the packaging of your store or event with style and environmental responsibility.

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  Quiet luxury, citrus and digital teal: the key colors of Spring 2026 in retail packaging.

  Quiet luxury, citrus and digital teal are not just suggestive labels, but the perfect synthesis of what Spring 2026 asks of retail packaging. Let's imagine the moment when a customer enters the store, touches a box, observes a wrapper, crosses the colors of a window. Even before reading a logo or perceiving the scent of a product, it is the color that speaks, promises an experience, defines the tone of the relationship with the brand. The new season brings with it a clear question: to...

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  How-to guide: How to choose the right packaging for your online store.

  When a customer buys online, the wait is all concentrated in one moment: the arrival of the package. It is not just a delivery, but the realization of a promise, made possible by logistics, care and strategic choices. And it is precisely the packaging that makes the difference. A box is never just a container: it is protection, image, sustainability and a tool for loyalty. It is the first real contact with your brand, the business card that tells who you are. In this article, you will learn...

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  Personalizzati Paper Bags for Restaurants: why choose digital printing

  In recent years, takeaway has become a fundamental part of the restaurant business: pizzerias, trattorias, sushi bars and gourmet restaurants have learned that packaging is not only a practical support, but also a powerful communication tool. Among the various elements, the paper bag plays a key role: it accompanies the customer out of the restaurant, follows him home and often remains in sight even after the meal has been eaten.

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  Chip in the round: creativity, sustainability and protection in packaging

  The chip is much more than just a filler: it is a detail capable of protecting, enhancing and communicating. Whether it's in white paper to give light, in recycled white to combine elegance and sustainability, in Havana to convey authenticity, or in transparent polypropylene to offer resistance and lightness, each choice tells something about the product and the brand. In this article, we explore the characteristics, curiosities and practical tips for choosing and making the best use of...

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  Cardboard baskets: the versatile and sustainable solution for packaging food and wine products and Christmas gifts

  Choosing how to present a gift is an integral part of the experience you offer your customers. With cardboard baskets you enhance food and wine products and Christmas gifts with a coherent, orderly and contemporary visual language. You get a solid and light package, capable of protecting the contents and, at the same time, highlighting the brands, colors and textures that tell the story of your assortment.

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