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Do you know what tissue paper is?

Do you know what tissue paper is?
 

Tissue paper is a thin, light and flexible paper, used to wrap, separate and present products without adding too much volume to the packaging. In stores, it is placed in shopping bags and gift boxes; in e-commerce, it creates an uncluttered layer around the product and improves the opening experience.

However, it is not a shockproof protection and does not replace boxes, fillings or technical materials for shipping. To choose white, colored or semi-transparent sheets, consult the page dedicated to tissue paper for packaging and packaging.

 

Do you know what tissue paper is?

⏰ 5 min. · Chartare

What is tissue paper

Tissue paper can be recognized by its reduced thickness, soft hand and the ease with which it can be folded or shaped. It is mainly used to create an initial wrapping around the product, separate items from the same package and make the presentation more accurate.

It can be laid flat on the bottom of a box, folded around a garment, or slightly let out of a shopping bag. It protects against dust, minor rubbing, and surface contact, but is not designed to absorb shocks or block heavy objects during transport.

Weights and characteristics to be evaluated

The weight affects the consistency, coverage and ease of folding. A lighter tissue creates soft overlaps and allows a greater glimpse of the contents; a more consistent paper is more opaque and retains its shape better. The actual value should always be checked in the sheet of the chosen product.

In addition to the weight, for a professional purchase it is useful to check:

  • sheet format, in relation to the items to be wrapped;
  • quantity per package, to estimate consumption and reorders;
  • color and transparency, to be coordinated with shoppers, boxes and store identity;
  • finish and hand, which determine the visual effect and speed of use at the counter;
  • any specific suitability, to be considered only when it is declared in the technical data sheet.

The correct format limits cuts and waste. Before purchasing, it is therefore advisable to measure the product and consider how much paper is needed to wrap it without creating excessive creases.

Tissue paper for shops and boutiques

In boutiques, perfumeries, stationery stores and gift shops, tissue paper helps to speed up packaging and better present the product. A sheet can wrap a garment before inserting it into the shopping bag, separate accessories in the same box or cover the bottom of a gift box.

The white tissue maintains a clean and neutral appearance. The colored one can recall the palette of the store or distinguish a seasonal campaign. The semi-transparent version, on the other hand, creates a lighter effect, useful when you want to let you guess the content without showing it completely.

Practicality and continuity also count for bench work: easy-to-pick sheets, sizes suitable for best-selling products and quantities consistent with consumption reduce preparation times.

Tissue paper for e-commerce

In e-commerce shipments, tissue paper mainly serves the function of presentation and surface protection. It can wrap the product, separate it from other items and make the inside of the package tidier. A clean closure, possibly complemented by a label, also helps to keep the wrapper composed during opening.

However, tissue paper should not be used as the only protective material. If the product is fragile, heavy or can move around in the box, proportionate outer packaging and suitable fillings are required. The aesthetic function of the tissue paper and the protective function of the packaging must remain distinct.

Personalised tissue paper

Customization allows you to insert your logo or graphics inside the package and makes the brand recognizable even at the moment of opening. It is a solution suitable for boutiques, fashion and cosmetics brands, perfumeries and e-commerce that use programmed quantities.

Before ordering, it is useful to evaluate the background color, legibility of the logo, sheet format, quantity required and production times. The available solutions are collected in the section dedicated to personalized tissue paper.

Tissue paper and wrapping paper: what are the differences?

Tissue paper and wrapping paper have different functions. Tissue paper is thin and is mainly used in contact with the product to wrap, separate and present it. Wrapping paper is more structured and is used to wrap packages, cover surfaces or complete packaging operations.

For a store package, tissue paper placed in a shopper or gift box may be enough. For a shipment, on the other hand, the choice depends on weight, fragility and mode of transport: the tissue takes care of the inner layer, while wrapping paper, fillings and the outer box contribute to protection.

When you need a more structured material, you can compare solutions in the wrapping paper and parcel paper category.

Tissue paper or greaseproof paper: when you need food grade paper

Tissue paper and grease-proof paper resemble each other only at first glance. Tissue paper is used for presentation: it wraps, separates and decorates, in white, colored or semi-transparent. White grease-proof paper, on the other hand, is food paper: it is used when the sheet touches the product and must retain fat, such as for focaccia, sandwiches, cold cuts, cheeses and dry pastries.

ChartaRè greaseproof paper is made of 50 g/sqm pure cellulose and is indicated in the product sheets as certified for food use. You can choose between three sizes in 5 kg packages: 70x100 cm (143 sheets), 50x70 cm (286 sheets) and 50x35 cm (572 sheets). If the product contains fats or creams, tissue paper is not enough; for gastronomic gift compositions with already packaged foods, on the other hand, tissue can be used in any colour.

For cooking, yet another paper is needed, parchment paper: food papers are collected in the packaging and food paper category. For presentation tissues, the tissue paper category for packaging and packaging remains a reference.

How to choose tissue paper

The choice starts from the product and the context of use. For a boutique, presentation, color and speed at the counter count above all; for an e-commerce it is necessary to coordinate the tissue with the box and internal protections; for a customized project, it is also necessary to consider quantity and production times.

Measure the product, check the format and quantity of the sheets and choose the most suitable degree of opacity. In this way, tissue paper remains an easy material to use, consistent with the packaging and really useful in daily work.